10 digital marketing ideas


Our world is facing a very serious challenge with the spread of the coronavirus, but there is hope on the horizon. Businesses have been greatly impacted as the economy has taken a hit because of COVID-19. Grocery stores have been left with empty shelves while restaurants are like ghost towns. As a business owner, you're likely looking for ways to survive the wave that has shaken the budgets.  

If you're following the constant news updates about the coronavirus, you're likely wondering if we'll ever be able to leave our homes again.

Connect With Your Customers on Social Media Coronavirus  and oil causes the biggest share market price slump since GFC

1. Connect with your customers on Social Media during this hypercritical situation

This is a time to really show empathy to others and help out where you can. This is a time we all need to be sensitive and not too pushy but it's a great opportunity for your brand to stand out during this difficult time. More people are on social media now, scanning for updates and trying to stay connected in a suddenly isolated nation. “It's a unique opportunity for brands to unite together “Our communities need each other now more than ever. People need support, understanding, education, resources. Social media can provide just that and can be extremely powerful if it's done correctly.


2. Make sure that your Business is Online

 Search traffic has significantly increased over the past few weeks and will continue to climb as we hunker down. We're all glued to our computers and phones looking for updates within our community. We're also looking for entertainment and ways to pass the time. Anything online right now will be consumed more than ever before. This is not the time to be hidden online. You should be using search engine optimization (SEO) strategies to climb to the top of Google search engine results pages (SERPs) so that your business can be easily found. This is not a time for a business to go into a shell and poke out your head every few days to see if the sun has come out. 

“People still place orders and need things even when at home. “A lot of people still contact companies during work hours, and that is not going to change just because they are home. Your competition may adjust but that doesn't mean you have to stop everything.