It's time to immunize your business against covid-19

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It's time to immunize your Business against COVID-19

COVID-19, otherwise known as Coronavirus, has been wreaking havoc across the globe, with countless people practicing “social distancing and staying home as much as possible. How does this affect your marketing strategies? Let's take a look at what you need to know and do during this difficult time.

Perhaps you've personally seen the effects of COVID-19 in your day-to-day business. Maybe you've had to cancel or postpone important events, started working from home, or implemented daily cleaning routines within your company.

But what about when it comes to your marketing activities?


How Coronavirus can affect your Business

COVID-19, otherwise known as Coronavirus, has been wreaking havoc across the globe, with countless people practicing “social distancing and staying home as much as possible. How does this affect your marketing strategies? Let's take a look at what you need to know and do during this difficult time.


Perhaps you've personally seen the effects of COVID-19 in your day-to-day business. Maybe you've had to cancel or postpone important events, started working from home, or implemented daily cleaning routines within your company.

But what about when it comes to your marketing activities?


How Coronavirus can affect your Business

There's more that you need to know beyond how to stop the spread of the actual disease. As businesses, we need to know how to properly address this issue within our strategies.


We have to recognize that our marketing strategies can't continue business as usual, during this time.


Why?

Because people are panicking. Their attention is not on business developments or product offerings. And if you try to interrupt their thought process with such messages, it will no doubt fall on deaf ears or even be met with a level of disdain.


So what can you do?

There are some things that you should avoid during this time, as well as some things that you can focus on until this pandemic comes to an end. Let's consider a few of the key ways to adapt your strategy.