Steps to Unlink Facebook and Instagram

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How to Unlink Facebook and Instagram?

A Guide to Independence

In today's interconnected social media landscape, Facebook and Instagram, both owned by Meta, offer unique experiences. While linking them can offer some benefits, you might decide you want separate online presences. This blog post will guide you through the process of unlinking Facebook and Instagram, explaining the pros and cons and offering alternative approaches.

Why Unlink?

There are several reasons why you might want to unlink your Facebook and Instagram accounts:

  • Privacy Concerns: Keeping your accounts separate can help manage your online privacy.
  • Content Management: You might want different content strategies for each platform.
  • Brand Identity: Businesses might separate brand accounts for focused marketing.
  • Personal vs. Professional: You might prefer a clear distinction between personal and professional spheres.

Before You Unlink:

Before proceeding, consider these points:

  • Losing Functionality: Unlinking disables features like cross-posting and single sign-on.
  • Sharing Updates: You'll need to share updates manually on each platform.
  • Login Information: Your Facebook login won't work for Instagram anymore.
  • Consider Alternatives: Perhaps adjust privacy settings instead of a complete unlink.

Unlinking on the Mobile App (Android & iOS):

  1. Open the Instagram App: Log in to your Instagram account if not already done.
  2. Go to Your Profile: Tap your profile picture in the bottom right corner.
  3. Access Settings: Tap the three horizontal lines (hamburger menu) in the top right corner.
  4. Navigate to Settings: In the menu, select "Settings."
  5. Locate Account Center: Scroll down and tap on "Account Center."
  6. Choose Accounts: Within Account Center, select "Accounts."
  7. Select Your Facebook Account: Tap on the Facebook account linked to your Instagram.
  8. Remove the Account: Tap "Remove" next to your Facebook account.
  9. Confirmation Prompts: Review the information and confirm your decision by tapping "Remove" again.
  10. Change Password (Optional): If you used the same password for both accounts, consider changing your Instagram password for added security.

Unlinking Using a Web Browser:

  1. Open a Web Browser: Use any web browser on your computer or mobile device.
  2. Go to Navigate to the official Instagram website.
  3. Log In to Instagram: Enter your Instagram username and password to log in.
  4. Access Your Profile: Click on your profile picture in the top right corner.
  5. Go to Profile Settings: Click on "Profile" from the drop-down menu.
  6. Edit Profile: On your profile page, click the "Edit Profile" button.
  7. Account Center Link: Scroll down and locate the "Account Center" link. Click on it.
  8. Accounts Tab: Within Account Center, select the "Accounts" tab.
  9. Remove Facebook Account: Find your linked Facebook account and click "Remove" next to it.
  10. Confirmation Prompts: Review the information and confirm by clicking "Remove" again.
  11. Password Change (Optional): Consider changing your Instagram password for added security.

After Unlinking:

  • Separate Logins: You will need to log in to each platform using dedicated login credentials.
  • Manual Sharing: Posting on both platforms requires manual sharing of content.
  • Re-linking (Optional): You can re-link your accounts any time by following the same procedure and choosing "Add Accounts" instead of "Remove."

Alternatives to Unlinking:

Before completely severing the connection, consider these alternatives:

  • Privacy Settings Review: Adjust your privacy settings on both platforms to manage what information is shared publicly and with friends.
  • Content Strategy Planning: Develop separate content strategies for each platform, and their different target audiences and content styles.
  • Business Accounts: If you're a business, consider using dedicated business manager tools to manage both platforms.


Unlinking Facebook and Instagram is a straightforward process with benefits for those seeking more control over their online presence. However, carefully consider the implications and explore alternative approaches before making a decision. This guide equips you with the knowledge and steps necessary to make an informed choice and maintain successful social media profiles.

Want to conquer social media? Connect with Uniworld Studios today, we craft winning strategies for every platform.