Top LinkedIn Marketing tips that work

Author: Rachita Bansal

Date: 22nd December 2020

“LinkedIn is no longer the place where you put your online resume for a job. ItÃ¢â‚¬â„¢s become your Digital Reputation.

LinkedIn has over 660 million users worldwide. t has become one of the major social media websites for business enthusiasts looking to discover people with similar business interests. People from all across the world connect via LinkedIn to build business connections, boost their profile, searching for new job & business opportunities, and many more things.

Gone are the days when people used LinkedIn to upload their resume and search for jobs. Nowadays, organizations, professionals, and job enthusiasts use LinkedIn as a source of professional networking, improve brand awareness, build your network, boost leads, increase revenue, and conversions, etc.

You are missing a lot if you ain't harnessing the complete potential of LinkedIn for your business. It is an extremely powerful business tool with a lot of potential. LinkedIn is the number one place to meet & communicate with business clients, form professional relationships, and build clients for your freelancing success. In this blog, we will be discussing the top LinkedIn marketing tips that can efficiently improve your brand identity and make you stand out amidst the mass competition.

First, let's discuss

Is LinkedIn effective?

• Yes, definitely. Let us give you some eye-opening statistics that will let you know what you've been missing:

• 675+ million active users per month

• Most used social media platform amongst Fortune 500 companies

• Microsoft paid $26.2 billion for LinkedIn in 2016

• Out of 2 billion Millennial, 87 million are on LinkedIn

• 63 million unique monthly mobile users

• LinkedIn lead conversions are 3X higher than other major ad platforms

• LinkedIn is the second most popular B2B platform after Facebook

Valuable Tips for LinkedIn Marketing

Set Up an effective LinkedIn Company Page